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Senior Content Strategist 2017-12-31T00:27:27+00:00
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Senior Content Strategist

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Chicago, IL
Posted June 04
Freelance
If you are interested in this opportunity, please email your resume to amy@thesmartdept.com.

The smartdept is in search of a Sr. Content Strategist to join a digital agency in the Loop Chicago, IL. As part of an award-winning team, you'll be responsible for enabling highly strategic, organized, and memorable content across all platforms. We're looking for a conceptual thinker, who can also dig down deep into the details to align large bodies of content to the client’s goals. If you geek out over both data and brand strategy, please apply today!

In this role, you will be responsible for overseeing all content requirements, and creating all content strategy deliverables (content audits, gap analyses, taxonomies, metadata frameworks, style guides, content migration plans, etc.) across the project lifecycle. You will be working with the UX and visual design teams to create engaging solutions and connect with the end users. You will also be responsible for leading and mentoring more junior members of the Content Design team.

What you’ll be doing:

  • Developing content strategy to guide planning activities and identify potential issues and risks for overall project timing and quality
  • Working to gather business requirements and translate them into effective, user-centered interactive experiences
  • Analyzing client/project messaging needs and develop relevant content strategy
  • Developing content strategy for complex informational interfaces (transactional websites, intranets, knowledge management systems, etc.)
  • Auditing and evaluating existing content, identifying content gaps, establishing a content map, defining migration approach/plan, and proposing future content for development
  • Reviewing and interpreting data to help drive and inform recommendations and strategies
  • Helping plan and conduct user testing
  • Identify content types, attributes, and metadata required to support internal and external site content
  • Evaluating existing site taxonomy and soliciting input from key stakeholders to develop a robust and flexible label taxonomy of topics and other attributes to support content presentation, site search, and personalization
  • Developing and delivering training for content authors on how to use content management system
  • Developing support materials for client presentations including content strategy

Must have's:

  • Digital commerce and content strategy knowledge
  • Understanding of holistic user-centered design processes, and how content strategy fits in and elevates the work
  • Demonstrated ability to lead content strategy across the entire web development process
  • Thorough understanding of how to communicate effectively in a digital environment
  • Experience with content management systems, digital asset management, databases and SEO best practices
  • Experience using data and analytics to support strategy
  • Detail-oriented; productive without compromising quality
  • Must be able to multi-task and prioritize to meet daily deadlines and capable of operating in a fast-paced, dynamic environment
  • Must enjoy working with multidisciplinary digital teams on a variety of projects and with clients across industries • Excellent oral and written communication and presentation skills
  • Excellent time management, problem-solving and organizational skills
  • 4+ years of experience in a content strategy or content management field

It's also great if you have: 

  • Experience working in a consulting firm or digital agency
  • Experience working in or designing for a CMS (e.g., Sitecore)

If you are interested in this opportunity, please email your resume to amy@thesmartdept.com.