Creative Writing/Paid Media Specialist

Libertyville, IL
zDO NOT USE Contract / Full time

smartdept. inc. is searching for a Creative Writing/Paid Media Specialist for a client in Lincolnshire, IL. The ideal candidate will come with 3+ years of experience in Paid Media. This is a fully remote, contract position expected to last 3 months.


What You’ll Do:

  • Execute global demand generation programs to drive strategic customer acquisition and engagement through paid search (Google, Bing), paid social (LinkedIn and Facebook) and video (YouTube).
  • Extract insight from campaign data, identify relevant trends and provide proactive recommendations to enhance and exceed overall marketing goals and objectives
  • Compiles and distributes recurring paid media reports to Marketing team for review
  • Perform ongoing keyword discovery, expansion, and optimization
  • Conduct ad copy testing per best practice to drive performance improvements
  • Work with key business partners and internal stakeholders in campaign development
  • Stays current on industry news, platform updates, product enhancements & innovations
  • Demonstrate passion for digital marketing by proactively finding and building recommendations on new ways to improve performance

What You’ll Need:

  • Bachelor's degree
  • 3 years’ experience with Google Ads, Microsoft Ads, LinkedIn Ads, Facebook Ads
  • Strong Microsoft Excel pivot tables, charts, v-lookups, and dashboard creation
  • Experienced with Google Tag Manager and Google Analytics
  • Well organized and able to balance internal stakeholder timelines and business needs
  • Ability to learn new digital platforms
  • Team player with experience working with multiple stakeholders across an organization in a fast-paced environment.
  • Strong communication, critical thinking, problem solving, and project management skills
  • Experience working within a complex multi-product organization
Creative Writing/Paid Media Specialist 2035-1
I am interested in this job.