Copywriter
Miami, Florida
Contract - Hybrid / Full time
smartdept. is searching for a Copywriter for a luxury hospitality client located in Miami, FL. The ideal candidate will come with 3+ years of experience. This is a full-time, hybrid, contract opportunity.
What You’ll Do:
- Write clear, persuasive, and original copy for a range of materials, including website content, email campaigns, social media posts, advertisements, brochures, and other marketing collateral.
- Maintain and enhance the company’s brand voice and messaging consistency across all content.
- Work closely with the marketing, design, and product teams to align content with overall marketing strategies and business goals.
- Edit and proofread copy to ensure accuracy, clarity, and grammatical correctness, and adapt content as needed based on feedback.
- Implement SEO best practices to enhance content visibility and improve search engine rankings.
- Contribute to the development and execution of creative campaigns, including brainstorming sessions and content planning.
What You’ll Need:
- 3+ years of professional copywriting experience in a fast-paced environment.
- A strong portfolio showcasing a variety of writing samples and successful campaigns.
- Exceptional writing, editing, and proofreading skills with a keen eye for detail and the ability to adapt tone and style for different audiences and platforms.
- Proven ability to generate fresh, innovative ideas and craft engaging content that drives engagement and conversions.
- Familiarity with SEO principles, content management systems (CMS), and basic HTML/CSS is a plus.
- A degree in English, Journalism, Marketing, Communications, or a related field is preferred but not required.